Our Triple Bottom Line Commitment

people

Skin safety, ingredient integrity, and veteran support

Planet

Regenerative tallow, sustainable packaging

Prosperity

Reinvesting in American manufacturers and local communities

people

Skin safety, ingredient integrity, and veteran support

Planet

Regenerative tallow, sustainable packaging

Prosperity

Reinvesting in American manufacturers and local communities

Lamonica's Naturals

Mission Statement

To deliver clean, uncompromising skincare rooted in tradition, backed by science, and built for everyday use. We use nature’s most effective ingredients, like regenerative tallow and organic oils, to restore, protect, and empower skin the way nature intended.



We exist to serve people, protect the planet, and create lasting prosperity for future generations.

vision Statement

To become a national leader and household name in sustainable, veteran/first responder-owned clean skincare by transforming ancient wisdom into modern wellness. We aim to set a new standard for transparency, ethical sourcing, and community impact, building a legacy of health, responsibility, and resilience.

HARDCORE

Mission Statement

To create rugged, field-tested grooming products for men who lead from the front, warriors, protectors, and builders. Our mission is to deliver performance skincare without compromise: no fluff, no toxins, just tactical results powered by tallow and grit. Set trends, not follow them. 


HARDCORE exists to serve those who serve, with purpose, strength, and unshakable standards.

vision Statement

To become the go-to grooming brand for veterans, law enforcement, first responders, and hard working men worldwide, by leading with integrity, honoring our roots, and investing in people, planet, and prosperity at every level of our business.